نوع مقاله : مطالعه پژوهشی اصیل

نویسندگان

1 دانشجوی دکتری مدیریت ورزشی، واحدقزوین، دانشگاه آزاد اسلامی، قزوین، ایران

2 استادیار، گروه تربیت بدنی و علوم ورزشی، واحد قزوین، دانشگاه آزاد اسلامی، قزوین، ایران

چکیده

هدف از این پژوهش تدوین راهبردی توسعة سبک زندگی با تأکید بر نقش جایگاه اجتماعی-روانی و انگیزشی الگوهای ورزشی بود. پژوهــش از لحاظ هدف، کاربــردی و روش پژوهش آن توصیفــی-تحلیلی بود. بــرای جمع آوری داده هــا و اطلاعات مورد نیاز، از بررســی­ های اسنادی-کتابخانه ای و مطالعات میدانی بهره­ گیری شــد. به منظور جمع آوری اطلاعات و نظرات ذینفعان از فن دلفی استفاده شد. در این روش به تحلیل نقاط قوت، ضعف، فرصت و تهدیدات با استفاده از تکنیک دلفی و مدل swot پرداخته شد. جامعة آماری در این پژوهش با کمک اسوه ­های ورزشی رشته ­های مختلف، مدیران، مسئولین و اساتید مدیریت ورزشی به تعداد 30 نفر در نظر گرفته ­شد. برای گردآوری اطلاعات از منابع و روش های تحقیقات میدانی، مطالعات کتابخانه ای، مطالعه اسناد بالادستی، اطلاعات فرم های نظر سنجی با سئوالات باز از متخصصین حوزه سبک زندگی، پرسش‌نامه شناسایی نقاط قوت و ضعف، فرصت و تهدید و ماتریس تحلیل درونی و بیرونی، جلسات بحث های متمرکز گروهی، مصاحبه با مدیران و متخصصان صاحب نظر در حوزه سبک زندگی استفاده شد. پژوهش نشان داد 10 عامل به عنوان نقاط عامل قــوت، 12 عامل به عنوان نقاط ضعف، 9 عامل به عنوان نقاط عامل فرصت و 12 عامل به عنوان تهدید های جایگاه اجتماعی-روانی و انگیزشی الگوهای ورزشی شناسایی شده اند. نقطه تلاقی جمع امتیاز های عوامل داخلی و خارجی در خانه V قرار گرفته اسـت. بنابراین باید راهبردهای تدافعی را به اجرا در آورد که موجب «حفظ و نگهداری» می شوند. بدین صورت که باید راهبردهایی را لحاظ کرد که نقاط ضعــف جایگاه اجتماعی-روانی و انگیزشی الگوهای ورزشی را به حداقل ممکن برساند و همچنین از شدت تهدیدهای جایگاه اجتماعی-روانی و انگیزشی الگوهای ورزشی بکاهد. با توجه به نتایج تحقیق حاضر پیشنهاد می گردد تا با انگیزش الگوهای ورزشی در جهت ترویج سبک زندگی ایرانی اسلامی، گام های عملی برداشته شود.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Designing Strategy for Lifestyle Development by Emphasizing the Role of the Socio-Psychological and Motivational Status of Sports Models

نویسندگان [English]

  • Mohammad Saleh Abbasi 1
  • Mehdi Naderi Nasab 2
  • Nima Majadi 2

1 Ph.D. Student, Sport Management, Qazvin Branch, Islamic Azad University, Qazvin, Iran

2 Assistant Professor of Sport Management, Qazvin Branch, Islamic Azad University, Qazvin, Iran

چکیده [English]

This research aims to design strategy for lifestyle development by emphasizing the role of the socio-psychological and motivational status of sports models. The purpose of this study is practical, and its research method is descriptive-analytical. To collect the required data and information, documentary-library and field studies were used. The Delphi technique was used to collect the information and opinions of stakeholders. This method analyzes strengths, weaknesses, opportunities, and threats using the Delphi technique and SWOT model which examines strengths, weaknesses, opportunities, and threats and presents strategies and strategies to analyze the lifestyle development with an emphasis on the role of socio-psychological status. And motivational sports models with the help of sports models of different disciplines, managers, officials, and professors of sports management to 30 people. To collect the information from sources and methods of field research, library studies, the study of upstream documents, information of survey forms with open-ended questions from experts in the field of lifestyle, questionnaire to identify the strengths and weaknesses, opportunities and threats and internal and external analysis matrix, focused group discussion sessions, interviews with managers and experts in the field of lifestyle were used. The study showed that 10 factors were identified as strengths, 12 as weaknesses, 9 as opportunities, and 12 as threats to the socio-psychological and motivational status of sports models. The interior and exterior are located in house V; Therefore, defensive strategies must be implemented which lead to "maintenance." Thus, the strategies should be considered to minimize the weaknesses of the socio-psychological and motivational status of sports models and reduce threats severity to the socio-psychological and motivational status of sports models. According to the results of the present study, it is suggested that practical steps be taken to promote the Iranian-Islamic lifestyle with the motivation of sports models.

کلیدواژه‌ها [English]

  • Editing
  • Strategy
  • Lifestyle Development
  • Social Position
  • Sports Patterns

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